Corporations are different from other business entities because they attract capital investment by socializing a portion of shareholder risk. Investors are keenly aware that their investment returns are proportional to their investment risk, so their investment strategy aims at reducing risk while maintaining returns.
CCPA not only does first-rate research; it also connects with the real world by putting powerful information in the hands of advocacy groups and by presenting intelligent, progressive ideas in the media. It is a BC jewel and I urge everyone to support it.
— Kathleen Ruff, founder, RightOn Canada